Marico enters instant noodle category with 'Saffola Oodles'


For any News Coverage, Please Contact:

Nestle's Maggi and ITC's Yippee have a new competitor as FMCG major Marico Ltd has announced its foray into the instant noodles segment with the launch of 'Saffola Oodles'.

The development comes in line with the company's focus on strengthening its foothold in the healthy, ready-to-cook snacking category and widening its demographic relevance, the company said in a statement.

"In line with the growing consumer demand for delicious yet healthy eating options, Saffola Oodles is a perfect combination of a delicious masala flavour, the goodness of wholegrain oats, and real vegetables and makes for a mouth-watering snack," it said.

It is highly customisable and takes only five minutes to prepare, the statement added.

Commenting on the new launch, Koshy George, Chief Marketing Officer, Marico Limited said, "Since the launch of Saffola Masala Oats, Saffola has become a mainstay in the ready-to-eat snacking market in India. Once again championing the healthy indulgence narrative, we have launched Saffola Oodles in the instant noodles category."

Available on, Amazon, BigBasket, Grofers and Flipkart, Saffola Oodles comes in two SKUs- -- a single pack of 46 gram for Rs 20 and a multipack (pack of 4) of 184 gram for Rs 80.

Source: IANS

For any News Coverage,Please Contact:

Related Links

GALLERY - Indian Classifieds in USA.

  • is an Enterprise Multi Utility Classifieds Portal Which is Integrated and Centralized Online Classifieds, Sports Software’s and Indian Movie tickets.
  • is an Indian Classifieds in USA that Covers Indian Business Directory, Roommates, Nanny Services, Buy and Sell, Indian Attorneys, CPA and Financial Tax Services, Indian Doctors, Indian Events, Indian Stores, Shops, H1 B Jobs, Training Centers, Indian Restaurants, Indian Communities, Coupons, Indian Real Estate agents and Many more desi classifieds categories.
  • Our Entertainment zone is a set of Indian Movies Information include Tollywood, Bollywood, Kollywood, Sandalwood, Hollywood and Provides Online Movies Tickets for Indian Movies in USA.
  • Online Sports Software: Cricket, Volley-Ball, Tennis, Badminton, Carrom and Ping Pong and Chess.